Let your tastebuds take flight through flavors of passion fruit, melon, and strawberry. Just the news that interests us. Packed with refreshing real fruit juice and a soft Hefeweizen body, Cali-Squeeze was launched in 2017 and became an immediate hit. According to Brewbound, SLO Brewing produced 8,000 barrels of Cali-Squeeze beer last year, roughly equivalent to the total production for breweries including Crooked Stave Artisan Beer Project and Payette Brewing Co. in 2019, the most recent year of data. This new brewing platform allows us to experiment in a way that doesnt impact our traditional beer programs.. Craft Breweries (Level 12) badge! A little wheat. Beer Stamp. Review: Firestone Walker STiVo Keller Pils, Hopnosis IPA, and Cali Greensboro, NC, Brewed with real blood orange for maximum refreshment. Cision Distribution 888-776-0942 These drinkers are solidly within and loyal to the craft segment, and lean more male (70%) than female (30%). The ABV for this hefeweizen is 5.4%. Earned the Brew Traveler (Level 2) badge! "Our talented team of brewers and marketers know how to capture the spirit of the times, creating new and exciting types of beverages for the evolving marketplace. Boulevard calls itself Boulevard Beverage Company on the Quirk section of its website, and Molson Coors officially adopted Molson Coors Beverage Company as its name in 2019. Let your tastebuds take flight through flavors of passion fruit, melon, and strawberry. The brands target drinkers aged 21-35 and split nearly even between men and women also consume fruited beer, hard seltzer, kombucha, hard lemonade and ready-to-drink cocktails. In purchasing Cali-Squeeze, Firestone Walker adds a growing fruit beer brand to its lineup without the research, development, and initial marketing spend required to launch a new product. We knew that, hot on the heels of those brands and some of the successes that we were having, we needed a more competitive IPA offering.. Its something that we try to remind ourselves about every day: What would this look like with bottles and cans? Crush those warm, sunshine-filled days with Summer Heaven! Firestone Walker acquires Cali-Squeeze brand from SLO Brewing Co. New School Beer + Cider industry news california spotlight industry news firestone walker brewing SLO Brewing california cali-squeeze beer acquisition brand $3.00. Cali Squeeze Hand Brewed Tee. The company aims for Hopnosis IPA to become one of the top five IPAs in off-premise sales, which account for more than 40% of the volume of IPA 12-pack sales, according to data shared during the presentation. Cali Squeeze Blood Orange Hefeweizen - LetsHaveBeer.com SLO Brewing Co will continue to produce Cali-Squeeze during the transition to keep shelves stocked throughout the western U.S. The wheat beer features an alcohol content of 5 percent, and despite the tarty orange flavor, it sticks to its style excellently. The infused brand caught the eye of Firestone Walker after taking note of its rapid growth and success. Available exclusively in the new Mind Haze Tropical Hazy Mixed Pack. Will A Lawsuit In Tennessee Spark A Crackdown on Online Liquor Sales? Part classic citrus and pine, part ripe pineapple and watermelon candy, all crispy. Throughout 2022, 805 will roll out nine campaigns featuring its brand ambassadors professional surfers, snowboarders, mountain bikers and musicians that embody the brands ethos that connect to key beer drinking occasions with an 805 twist, such as tailgating in the fall, but after a long day on the mountain. Cali Squeeze Orange Slice Hat. Firestone Walker will debut two different IPA-themed variety packs in bottles and cans next year to drive trial with a rotation of new offerings. Kettle-souring and a light malt base provide a pleasant pucker that gives way to a clean, refreshingly fruity sip. Although good on draft, the can version is superior, especially served with a slice of blood orange, the way Firestone serves it at their taproom. Fruit beer was one of the few styles to show volume growth in 2019 (+3.8%, while Pale Ale was -1.6% and Wheat beer was -5.3%). Firestone Walker Lays Out 2022 Plans for Core Portfolio - Brewbound PASO ROBLES Firestone Walker, the 25-year old craft brewing veteran, and SLO Brewing Co. announced Apr. 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In the last year, both days became two of the biggest selling events for the company, Hinz said. $26.00. View All. Heads up! Metazoa Brewing Co. Whiskers on Kittens - Craft Beer & Brewing Magazine 4 Tim Kim is drinking a Cali Squeeze Tropical P.O.G. a combination of passionfruit, orange and guava. It really will tell people, the consumer, were not hiding from anything by trying to name it a fancy name or by trying to hide behind session IPA, which nobody really knows what that means, but this really tells you exactly what it is.. Earned the Cheers to Independent U.S. 4 in total U.S. Nielsen, which again, being in only 27 states and being a No. Blue Moon used to require special training for restaurateurs. Firestone Walker Cali Squeeze Blood Orange Hefe - TapHunter The beer is packed with refreshing real fruit juice and a soft Hefeweizen body. Whether youre on land or in space, you wont want to miss this taste. If were pushing Mind Haze Light or Mind Haze or Double Mind Haze, or tropical, or pushing the portfolio, the stronger your portfolio, the better all the viewers in that portfolio will do, Hinz said. 2017 Scotch Parabola. Its No. Greet the sun with this bright blonde cold IPA featuring a blend of Citra, El Dorado, Centennial, and Chinook hops. Let your tastebuds take flight through flavors of passion fruit, melon, and strawberry. A crisp beer with juicy orange flavors and fresh citrus flavors, that always go down easy. Firestone Walker Cali Squeeze Lemon Chill; Actual product labels and packaging may vary. Our talented team of brewers and marketers know how to capture the spirit of the times, creating new and exciting types of beverages for the evolving marketplace. SLO Brewing Co will continue to produce Cali-Squeeze during the transition to keep shelves stocked throughout the western U.S. Ann Flower(310) 903 0319[emailprotected], Brian Kerr[emailprotected]Marketing Director, SLO Brewing Co, Boilerplates /Photo Assets - http://bit.ly/calisqueezepr, BOILERPLATES - SLO Brewing Co, Firestone, Cali-Squeeze.pdf, cheers-to-cali-squeeze.jpg Cheers to Cali-Squeeze Hamish Marshall, David Walker, Rodney Cegelski. Adding a plug-and-play fruit beer line to its portfolio finally gives Firestone Walker an offering in this category, which was gaining steam even before the pandemic. Firestone Walker to buy a SLO Brewing beer Peter S is drinking a Cali Squeeze Blood Orange by Firestone Walker Brewing Company at The Olympic Tavern, Cali Squeeze Tangerine Daze and Pink Lemonade. Sign up to get PRNs top stories and curated news delivered to your inbox weekly! Cali-Squeeze has been a great win for us, and in a short space of time has become a runaway success on the West Coast, said Hamish Marshall, Co-owner of SLO Brewing Company. Cali Squeeze Mango - Firestone Walker Brewing Company - Untappd Crisp and refreshing. Earned the Riding Steady (Level 4) badge! Glass to Use: Hefeweizens are best served in a Weizen glass. 23 Apr 23 View Detailed Check-in Firestone Walker intends to fuel Cali-Squeeze's rapid growth while SLO Brewing Co. looks to focus on other up-and-coming brands within their portfolio. Cali Squeeze Blood Orange. Get the best brewing tips, techniques, and recipes in your inbox. The Cali-Squeeze buy makes sense for Firestone Walker, a company thats sat on the sidelines as fruit beer sales accelerated during the pandemic. Part classic citrus and pine, part ripe pineapple and watermelon candy, all crispy. 2022 is going to be big here.. , . Were going to be able to pull people into craft that havent necessarily been interested in an IPA, he continued. Hard seltzer is a $4 billion market in the U.S., and Firestone Walkers peers like Stone Brewing and the CANarchy Brewery Collective are invested. The deal shows Firestone Walkers attempt to play catch-up in the growing fruit beer category, which showed the highest percentage growth of about a dozen IRI-tracked style categories last year. Well see how it shakes out were going to be patient with this one, Macon told Brewbound. Firestone Walker Brewing Company - Paso Robles, CA - Untappd Available exclusively in the new Mind Haze Tropical Hazy Mixed Pack. Cali-Squeeze already has proven itself in chain retail, where its grown the last two years by +77% (2019) and +54% (2020). 2 hazy IPA in California, Macon said. The impetus to create 805 Cerveza came from data that showed 805 Blonde Ale drinkers are brand loyal 70% of them consume the beer monthly but they also drink a large amount of imports and craft, Hinz said. On April 15, Paso Robles, California-based Firestone Walker Brewing Co. announced it would acquire the Cali-Squeeze brand of fruited Hefeweizens from nearby San Luis Obispo, Californias SLO Brewing. Earned the Draft City (Level 28) badge! Firestone Walker to Acquire Cali-Squeeze from SLO Brewing Co. Firestone Walker intends to fuel Cali-Squeezes rapid growth while SLO Brewing Co. looks t, o focus on other up-and-coming brands within their portfolio, , the 25-year old craft brewing veteran, and, announced today that they have signed a definitive agreement for Firestone Walker to acquire SLO Brewing Co.s, "This sale provides a significant opportunity for us to invest in what we do best developing and building up new, groundbreaking brands", SLO Brew is more than a craft brewery it is an innovative incubator of brands. Description: Packed with refreshing real fruit juice and a soft Hefeweizen body, Cali-Squeeze launched in 2017 and became an immediate hit. Cali Squeeze Koozie. Hefeweizen by Firestone Walker Brewing Company Earned the Hopped Down (Level 78) badge! Hopnosis is a 6.7% ABV double dry-hopped beer described as a New World IPA that isnt hazy. Hinz called it a timeless design that goes back to our roots and speaks to consumers.. Firestone Walker Tropic Rocket Another Life. Deep purple with a violet foam, this tart treat is a touch sweet thanks to a hefty dose of elderberry. No hoppy bitterness in effect here. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you. The best new craft beers available in a beer store near you. It was the package du jour for retailers during the pandemic, and I think youre gonna like the evolution that has been on now., Classic offerings Union Jack, DBA and Pivo Pils will also receive a retro-inspired redesign to resemble their original packaging in a way that will block on shelf. And what does that mean and how can a company like ours with an iconic brand like Union Jack redefine what West Coast IPA is?. Inspired by the iconic West Coast style and brewed with new-age Cryo Hops, Double Hopnosis delivers massive flavors of tropical fruit and citrus with a mesmerizing sense of balance. In particular, Idaho and Montana have come on really strong as of late.. 805 in 2022: Cerveza Adds Cans and 10 New Markets, 9 Ambassador-Driven Campaigns. Cali Squeeze Review: Juicy Hefe Bursting With Blood Oranges - Draft Mag Available exclusively in Firestone Walkers new IPA Mixed Pack. Review: Twin Barns Brewing Company Pitou Vienna Lager Berry Cherry Cobbler - American Wild Ale Fermented with Blackberries, Cherries, and Vanilla. By continuing to browse or by clicking "Accept Cookies" you agree to our Last update: 07-01-2023. Brewmaster's Collective +. $28.00. A little bitterness from the blood orange. The best new craft beers available in a beer store near you. and . It does come up a lot, Macon said. A 24-pack IPA mix pack for club stores will be offered, and will rotate three times throughout the year to include a different beer alongside Hopnosis IPA, Mind Haze and Union Jack. This sale provides a significant opportunity for us to invest in what we do best developing and building up new, groundbreaking brands, including, SLO Brew Joins Black is Beautiful Beer Initiative, Please Enjoy Responsibly 2021 SLO Brewing Co, San Luis Obispo, California. The brewery launched Union Jack in 2007, and Luponic Distortion, its hop-centric rotating IPA series, in 2016, but wanted to add something more aggressive to its portfolio, Hinz said. Brewed with real blood orange for maximum refreshment. Have had this a couple of times, but never on tap. Packed with refreshing real fruit juice and a soft Hefeweizen body, Cali-Squeeze was launched in 2017 and became an immediate hit.
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